EXPERIENCE
Newline Interactive, Allen, TX
Marketing Specialist November 2021 - Present
Successfully managed workload of entire marketing department as single individual for over a year
Utilized graphic design skills to develop and produce marketing materials such as catalogs, brochures, flyers, trade show giveaways, and more
Maintained database of marketing contacts through HubSpot
Worked closely with sales team to market products through partner channels as well as end users
Designed trade show booth artwork and layout and assisted with management of trade shows
Updated and maintained company website through Wordpress
Wrote and edited copy for website, press releases and sales materials
Planned and managed social media calendar
Designed and strategized email campaigns to partners and end users
Experience with video editing and Adobe Premiere Pro software
LG Networks, Inc, Dallas, TX
Marketing & Promotions Specialist December 2020 - June 2021
Designed and developed new marketing materials including flyers, brochures, web banners and slide decks
Launched and managed first in-house social media strategy
Experience managing Google Ads, Google Search Console, Google Analytics and general SEO strategy
AmaWaterways, Calabasas, CA
Graphic Designer (Contract) February 2019 - March 2020
Graphic Designer February 2017 - January 2019
Strategic Marketing Coordinator March 2015 - February 2017
Marketing Coordinator March 2011 - March 2015
Created and maintained department’s first calendar for print and digital advertising campaigns, averaging 30 deliverables per month and leading to a 100% reduction in missed deadlines
Organized an image library of over 20,000 uncategorized images and narrowed down to a more manageable 2,000 images to be used across print and digital media
Utilized Adobe Creative Suite to develop, produce and update marketing materials such as brochures, direct mail pieces, ads, flyers, product fact sheets, web banners, and more
Experience in HTML, CSS and front-end design, such as creating and deploying email newsletters via Pardot and website maintenance via in-house CMS
D Custom Publishing, Dallas, TX — 2009
Intern, Graphic Design and Layout
Assisted in design and layout for Texas A&M University’s Texas Aggie and Southern Methodist University’s Cox Today
Aided in design and layout of book for donors to the AT&T Performing Arts Center
Davie Brown Entertainment, Los Angeles, CA — 2009
Intern, Film and Television Departments
Created and implemented the first in-office weekly newsletter dedicated to book to film properties
Collaborated with television team on potential brand integration of Amp Energy Drink with television show It’s Always Sunny in Philadelphia
Dallas-Ft. Worth International Airport — 2007
Intern, Public Affairs Department
Wrote and edited press releases to be placed in both local and national media outlets
Facilitated in alerting national and local media of upcoming DFW events
Pepperdine University, Malibu, CA
Bachelor of Arts, Advertising
Minor: Multimedia Design
Education
Skills
High proficiency in Adobe Creative Suite including InDesign, Photoshop, Illustrator and Premiere Pro
Microsoft Office: Word, Excel, PowerPoint
HTML, CSS, WordPress